A Multi-Family Home

Why You Want A Full-Service Real Estate Agent To Help Sell Your Home

by Arnold Gomez

When you're ready to sell your home, you have a few options. You can try to sell the house yourself without the help of an agent, you can use a discount agent that charges a flat fee, or you can use a full-service real estate agent. When selling your home quickly and at the best price is important, then choosing a full-service agent is usually the best option. Here's why.

Marketing Is Included

Marketing is an important part of selling your home because the more people who see your house, the greater the chance of a quick sale. A full-service real estate agent spends their own funds up front to advertise your home to other agents and buyers looking through MLS listings online. When you work with a discount, or flat-fee, agent you may have to market your home yourself, and you may not be as effective at it. The discount agent may list your home in the MLS service, but any additional marketing you want would incur additional fees either on your own or through the agent. When you work with a full-service agent, everything they do is included in the standard commission they earn at the close of the sale.

Professional Photography Is Included

Photographs and videos are very important when it comes to selling your home. When you look at real estate listings online, you can see the difference between agents that provide professional photography and those that take shots themselves that are blurry or not staged properly. You want your home presented in the best light so the photos and videos attract potential buyers to tour your home in person. Amateur photos may give buyers a bad impression of your home. A full-service agent may even stage your home by bringing in furniture or rearranging your furnishings so the photos are appealing and show off the best parts of your home.

Services And Support Are Provided

A full-service agent is by your side from the listing until the closing. This can include offering advice on pricing, suggesting upgrades that should be made before putting your home on the market, attending inspections, holding open houses, helping with legal forms, dealing with negotiations, and being present at the closing to offer support and guidance.

You'll have many questions as you go through the home selling process, especially if it's the first time you've sold a house, and paying extra for full service is worth it so you have as little stress as possible and you have someone you can always turn to for support and help.